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Performance marketing is online advertising where the marketer is only paid when they achieve a specific goal. This can be anything from a click, signup or purchase.

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Years of Excellence

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How does Performance Marketing Work?

  • Performance Marketing
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  • Infuencer Marketing
     
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Channels of Performance Marketing Work?

Affiliates or Publishers.

Affiliates or publishers are models for many types of performance marketing and can come in many forms: coupon websites, product review sites, blogs and mobile apps.

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Performance Marketing

Reward your loyal affiliates by offering them compensation for promoting your brand. Rewards could be access to promotions and rewards, cash payments or merchandise such as branded t-shirts or other items.

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How Do You Measure Performance Marketing?

Performance marketing, by definition, measures the effectiveness of your entire marketing or advertising campaign. This can be measured by the impact and ROI (return on investment) generated from your advertising campaigns.

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Perks of performance marketing

Affiliates or publishers are models for many types of performance marketing and can come in many forms: coupon websites, product review sites, blogs and mobile apps.

Easy to Track

Track and optimize your performance marketing campaigns with deep data analytics that allow you to see what works, where it works, and how you can improve your ads.

Minimise Risk

Boost your ad revenue with every campaign. With real-time data, you’ll be able to optimize, course correct as needed and make more informed decisions on your performance. Less risk means increased profitability and a better chance of overall success.

Focused on ROI

ROI is a measurement of the returns on an investment. It is how much profit or return you get from a specific campaign or initiative. With performance marketing, you strive to generate the best ROI possible and achieve outstanding results while maintaining high standards of quality and excellence.

Performance Marketing Strategies

You’ve heard the message and are ready to start your performance marketing campaign. But what do you do from there? Here are five strategies to help you boost revenue and drive engagement.

Dynamic Remarking

Dynamic remarketing is a powerful way to get customers to return to your site and buy more. With dynamic remarketing, you can use behavioral data from the last time a customer interacted with you to create ads that are more likely to convert

Influencer Marketing

Influencer Marketing is one of the alternative strategies to achieve higher ROI in your marketing campaigns. It helps you engage with your customers and generate more sales through various marketing channels.

Visual Search

Visual Search allows you to bring the power of search to images. It works across devices, so no matter what device your audience uses, you can use visual search to discover great content.

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